In the same time, it is important to highlight that the majority of the users of the Google search engine do not use sentences, so their searches must be precise. The search results showed to the users of interest are better structured and in a more precise way than on Google.

If we search on Google by keywords or specific phrases, the results of the images are general. Nevertheless, as Pinterest is a social media platform targeting images as main content, it offers a very specific search engine to its users. However, Google still maintains the domain on searches made by the users on Internet and the image searched are also one of the strongest feature of this search engine. There are other search browsers such as Microsoft Bing, Yandex which uses the data base and the source code of Google, DuckDuckGo (which tries to increase the relevance of the searched and protect the privacy of the users) and several others that are not that important in terms of users. Pinterest´s search engine is a very effective one.Īlthough Pinterest is a social media platform based on the most important images on the world, in terms of the active users and the trend towards this type of contents, Google is the dominator among the search engines on Internet. The search engine of Pinterest has been improved along the years and it is now updated with other functions that have been introduced to the platform in order to increase its effectiveness.Ī search engine must satisfy the users´ necessities. Among the many functions that this platform offers for a real estate in Spain, we can find its search engine. Pinterest is an excellent platform for implementing a real estate marketing strategy.

Pinterest photo search